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LinkedIn adds ratings and reviews to user profiles

LinkedIn adds ratings and reviews to user profiles

An update of LinkedIn profiles allows users to be assessed and reviewed the skills they offer as service providers.

Reviews will appear in a new section on user profiles that has the service history option enabled.

With the Feature List feature in LinkedIn, service providers and SMEs can highlight the skills they can offer potential customers.

It was launched in 2019 and was so far only a static list of different names of services.


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Now the Services section of LinkedIn profiles contains reviews from previous customers, which can be an effective way to stand out and sell yourself in a competitive area.

Users who have activated the service page on their profile have received an email from LinkedIn that reads:

“We are excited to share that you can now receive and view reviews as a service provider on LinkedIn. To see reviews you have received from previous customers or to manage your reviews, simply go to your service page. If you have not received any reviews on your service page, start growing reviews by sending reviews for invitations. ”


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In an apparent effort to prevent abuse on both sides, LinkedIn reviews can only be left on an invitation basis. This should protect users from being attacked with negative reviews.

To prevent users from spamming contacts with reviews, each user has 20 invitation credits. This strict limit should encourage users to think carefully about who the invitations are being sent to.

If you have not yet created a service page on your LinkedIn profile, now is the perfect time to do so. See the instructions in the next section.

How to create a service page on LinkedIn

Individual users and SMEs can create dedicated landing pages on their LinkedIn profiles to display their services.

Follow the steps below to create a service page:

Click on the profile icon at the top of your LinkedIn website. Click the Open For button. Select Service Delivery. Click the Continue button after reviewing how it works. Complete the configuration page for the service page. Click the Next button. See the information that will appear on your service page. Click the Make Changes button to customize your service page, or click the Publish button to make your ServicePage visible to members.

Once a service page is created, you can invite up to 20 previous clients to write a review. Clients must be first-class connections.

To invite customers to review your service:

Click the profile icon at the top of your LinkedIn homepage. Click the Show Profile button. Click the Available Services module at the top of your profile. Click the Invite to Review button. Select a service category. Click the Next button. Click the check box next to the relevant previous clients. Click the Invite button.


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This feature gradually rolls out and is only available on the desktop. Reviews can be collected as they roll out, but they do not appear immediately.

Source: Matt Navarra on Twitter

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